Welcome to the September 2010 issue of Live Wire Plus, the monthly ezine from Live2Support who proudly bring to you the Live2Support live chat application suite packed with just about every feature you would like a live help solution to bring to your website. Our monthly industry reports and easy-to-understand technical briefs are meant to prepare you for a bright and robust future for your organization on the internet so that you can lead the pack and not run with it.
From CEO's Desk
Welcome once again to the Labor Day 2010 issue of our newsletter. Fall has finally arrived and many annual seasonal festivities around the world such as October Fest in Germany and the Festival of the Ages in Japan are round the corner. As an Internet entrepreneur or the head of an organization that serves the Internet community, your next visitor rush is round the corner too. Millions of people troll the Net during holidays, especially if it is a long weekend such as Thanksgiving. There is still plenty of time to install live chat on your website from Live2Support and train a few members of your existing team to pick up chats when ready-to-buy customers visit you to check you out.
In this Issue...
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Reaching Out Online through e-zine Marketing
Just about everyone has heard about e-mail marketing but there is e-zine marketing too (also spelled ezine) which has quietly made many Internet commerce entrepreneurs rich and famous. Do you want to know how?
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Live2Support Spotlight
The Call Back feature of our live chat software application lets your online customers connect with you via the telephone. Do you know how they can reach out and touch you while the chat session is on?
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What is New at Live2Support
We have recently introduced an innovative feature in Live2Support called Chat Routing which makes it possible for you to pre-define the routing path a chat request will take when a chat inquiry is received from an online customer on your website. Here is an overview of this feature plus a bird’s eye view of its various rewards..
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Down the Pike
The October 2010 issue of Live Wire Plus will bring two timely reports to you on issues we believe are both hot and meaningful. Our cover story is entitled “The Dynamics of Churn Management” and focuses on how to prevent your top loyal customers from suddenly saying “good bye” to you and going offline for good inexplicably. October’s lead feature is on writing FAQs for your website. Entitled “FAQ Writing Tips,” we present a quick checklist of points to ponder when you are either writing or updating the FAQs on your website.
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